BUILD June 2017

112 BUILD / June 2017 , True Reflection SMK Interiors is an interior design office providing architecture and interior design ideas. Recently, we invited owner of SMK Interiors, Silvina Krontira, to tell us more about the dynamic business after their undoubted success in the 2017 Architectural Innovation Awards. SMK Interiors provides architecture and interior design ideas within a turn- key project starting from a design concept stage. Detailed, technical drawings are then initiated with the contractors on site and any amendments are included at this stage. When undertaking a new client, Silvina informs us of the approach they use to ensure the best possible outcome and what sets them apart from other companies within the industry. “Here at SMK Interiors, we respect every client’s lifestyle because that is a true reflection of who they are. Therefore, our designs evolve from and around our client’s lifestyle and what they dream about. “One thing that we believe in is that our space is a reflection of what we are, of our soul. Our environment can affect our moods, our everyday life and even our well-being. When designing an office, a house or a certain project in isolation, it is not done by how nice it looks. Instead, our objective is to create a way of living that has certain grace and beauty. We blend architecture with the interior, the outside environment and the people, with a lifestyle. It is basic for us to have the elements of elegance mixed with functionality.” Over the years SMK Interiors have worked on many successful projects. It is not possible for them to choose only one project, but it is no secret that the company have enjoyed every single project. Silvina explains to us SMK Interiors’ overall aims and strategies and what they have learnt from their projects. “SMK Interiors’ aim can be reflected with our favorite phrase ‘do what you love’, in this way, we give our clients the best of ourselves in every project. Our strategies include: hard work, sourcing new materials, new technologies but perhaps most importantly, communicating and listening to the client. Being unique creates a strategy of its own. “Every day we learn from our projects. However, one distinguishing factor for us as a company is good communication with the client. It’s a must.” When discussing how SMK Interiors were selected to be part of the 2017 Architectural Innovation Awards, Silvina expresses the honour both himself and the firm feel. “To be part of the 2017 Architectural Innovation Awards is a true honour and we are very proud that our effort and inspiration is rewarded. “As for what this means, it means that our achievements have been appreciated and this will bring recognition and encouragement to our office.” Looking ahead at what the future has in store for the industry that SMK Interiors operates within, Silvina envisions how the market will change over the next 12-months but also highlights some of the company’s future aspirations and projects. “There is a lot of competition in our industry and we have a lot to teach ourselves. We have built a strong goodwill around a name and our intention is to sail through these very challenging times by providing our services to few yet important projects and clients. “Our future aspirations are to maintain the personal service that has distinguished us in the market together with the top- quality work and effort that are a trademark of our company. Eventually, we hope to create a platform to develop fully owned turnkey projects.” 1705BU12