23 Q4 2020 BUILD Sep20597 Keeping Up With Angel O’Donnell The rise of multi award-winning, London-based interior design studio, Angel O’Donnell in just two years has been nothing short of phenomenal. Having curated beautiful spaces in some of the most stylish districts of London and beyond, co-founders Richard Angel and Ed O’Donnell are using their partnership to create spaces that strike the perfect balance between versatile design and happy clients. As the company celebrates its second anniversary, it is clear that this dynamic duo and their team are only just warming up. etween them, Richard Angel and Ed O’Donnell have two decades of experience in creating elegant interiors for both private clients and developers. The pair teamed up in 2018 to establish Angel O’Donnell, a partnership that centred on two founding principles: to make clients happy by creating alluring and restorative spaces and to be unlimited by a signature look. It is the exceptional quality of Angel O’Donnell’s work that unites their extensive repertoire instead, which is diverse and constantly evolving in aesthetics. Thus, happy clients and versatility are the two pillars of Angel O’Donnell and have been since the firm’s inception. In the short timeframe since the company’s establishment, Angel O’Donnell has grown its portfolio into something remarkable, covering Deco-inspired penthouses in central London and modular student accommodation to luxe build-torent developments. No two projects are the same, each one enhanced and elevated by a unique assortment of styles that perfectly accentuate the space. This is achieved not through typically healthy budgets, but through furniture that has been designed by the Angel O’Donnell team themselves, allowing them to monitor the entire process from conception to completion. From checking for squeaks and creaks to choosing textiles that will not pill, Angel O’Donnell are able to create pieces with the client by their side, ensuring they are able to accurately realise their vision for the space. Similarly, artwork is picked with conscientious care to contribute to the client’s chosen aesthetic. Angel O’Donnell has therefore established a global network of artists who are able to share an eclectic mix of pieces, from vast cubist ceramics of Mo Cornelisse to fizzing neons by Lauren Baker, both of whom feature in Angel O’Donnell’s recent, award-nominated, build-torent project for Vertus in Canary Wharf. Regardless of the chosen ambience of a project, each client goes through the same intimate and collaborative process with the Angel O’Donnell team to achieve it. Whether they be mid-to-high net worth individuals in the UK, private equity firms, hotels or overseas developers, Angel O’Donnell always seeks to work with their clients as closely and regularly as possible. Through long brainstorming sessions, trusting relationships and total immersion in the sites and designs, Angel O’Donnell are able to cultivate an intense clientstudio interaction, which creates an enlivening and reassuring design process that includes everyone involved in the project. B Collaboration is not just reserved for establishing client relationships. The internal culture of Angel O’Donnell thrives on it and initiatives such as morning group meditation, group spin classes and a monthly culture club have built a trusting, sharing and inspiring environment in which ideas and imagination can flow uninhibitedly. After all, the team at Angel O’Donnell are the lifeblood of the organisation, providing diverse and valuable perspectives and sharing knowledge and experience. Angel O’Donnell therefore invests in their team and encourages healthy practices such as unlimited holiday days to encourage productivity! As strident supporters of mental health awareness, equality in the workplace and the UN’s Agenda for Sustainable Development, Angel O’Donnell have created a wonderful place to work. The devotion to their brand proved invaluable during the lockdown. While many companies slowed down, Angel O’Donnell stepped it up a gear, taking the initiative to begin an Instagram campaign that shared free design tips and tricks to their followers and eventually grew into a series of lockdown videos, in which Richard and Ed chatted about everything from lighting to mixmedia art. The positive reception was overwhelming and Angel O’Donnell was even approached by a TV producer who saw potential in Richard and Ed for a new interior design show! Meanwhile, Angel O’Donnell also raised their efforts in PR, staying relevant by keeping their name on everybody’s lips. Landing features in far-reaching glossy magazines such as Home Journal Hong Kong, Marie Claire Maison Italia and Living Etc, drew a great deal of attention from prospective clients, and the investment paid off. Within days of these publications, Angel O’Donnell secured a design project for the largest apartment at The Dumont, Albert Embankment, which has recently been photographed as part of an exclusive feature. This is only one of the exciting projects that are either underway or lie ahead for AOD. From a rural retreat in Greece, to a boutique hotel in Edinburgh, to the development of the company’s first ever luxury building from scratch, a big future certainly lies ahead for Angel O’Donnell. Contact: Richard Angel Web Address: www.angelodonnell.com
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